Do you want to show off your apartment or condo rental on the internet? Are you a landlord looking to attract new tenants or a property manager trying to get more renters to move in? Apartment staging IS KEY to your success. It is the difference between attracting potential tenants and not transforming your apartment into an inviting, visually appealing space.
In this article, we’ll provide expert apartment and rental staging tips to help you stand out in the highly competitive rental market.
Curb Appeal Is Very Important
It’s not just important for homeowners to have curb appeal; staging apartment and other rental properties is also essential. The exterior of your rental property will be the first thing potential tenants notice before entering.
Minor improvements to the exterior of the property can have a significant impact. Whether you paint the front door or add potted plants, ensure the walkway is well-lit and clean, or simply refresh the paint, these small changes will make a huge difference. The goal is for prospective renters to imagine themselves living in that space.
A Clean Space Is A Great Way To Showcase An Apartment
Make sure your rental is immaculate before staging. Cleaning carpets and windows is essential. Clean spaces are more inviting and allow potential tenants to imagine themselves living in them.
Expert tip: Organizing and decluttering all your possessions is the first step to successfully staging your rental apartment or home, say real estate professionals. It’s important to edit your belongings, assess what you use, and remove items that are no longer useful. This is especially true in small spaces prone to clutter. A well-organized, clutter-free space creates an illusion of greater space and increases the rental property’s appeal for potential tenants.
Focus On The Audience You Want To Rent To
Your first consideration should be your prospective tenant, whether you are renting or buying a house. Not only should it be attractive, but it must also resonate with the people who may call it their home.
Expert tip: Identify your target audience, whether young families, singles, or retirees. Then, adapt the style and color scheme to suit that target audience. If you target young professionals, a second bedroom can be used as an office. That room would be best used as a children’s bedroom for a young family. In each room, use neutral but inviting color palettes. This will appeal to a more extensive range of buyers.
Using A Neutral Color Palette Will Bring More Success
When choosing furniture and painting the walls, choose neutral colors. Neutral colors create a blank canvas for a wider audience. They also allow renters to easily add their own personal touches.
Expert tip: Remember to consider the importance of consistent décor when creating balanced space in smaller spaces. Have you ever felt something wrong in a space but couldn’t pinpoint what it was? Unintentionally, your space may feel like it has an identity problem.
Harmony is the key to any décor, whether industrial, rustic farmhouse or sleek modern. Combining contrasting styles can avoid visual confusion. For example, you can pair grey couches with cream or beige throws, use wall art with complementary colors, and combine neutral bedding. This creates a welcoming space that is appealing to many different people.
Make Sure The Furniture Is Complementary In Style And Size
Consider the size of your space when selecting furniture. Avoid overcrowding the room. Instead, choose the furniture of the right size that compliments its layout. Remember to include comfortable seating in the common areas. This will create a warm and inviting atmosphere.
Expert tip: There are necessary logistics to consider when staging a rental unit or property. The first thing to consider is whether the unit or property will be listed furnished or unfurnished. To avoid confusion with potential renters, you’ll have to specify that the unit is unfurnished if it needs to be equipped. You’ll want to provide it with furniture that will last a long time.
Lighting Is More Important Than People Think
Natural light is an important selling point. Open blinds or curtains to let sunlight in and place floor or table lamps to provide a well-lit and warm environment. Lighting enhances a room’s overall atmosphere.
Expert tip: Strategically illuminate areas such as the living room or bedroom to create a warm, inviting atmosphere. Consider matching table and floor lamps to create a warm ambiance. Use modern floor lights to illuminate dark corners. Choose soft white bulbs with a color temperature between 3000k and 3500k. This will make the perfect balance between cool and warm lighting.
Storage Is Always Important To Renters
Storage is a significant concern for renters. Keep cabinets and closets clean and organized to allow tenants to visualize their belongings. Well-arranged storage spaces make your home appear spacious and cater to practical requirements, enhancing its appeal.
Define Space Within The Rental Through Staging
Create distinct areas in your rental space by using furniture and rugs. Renters can better visualize the functionalities of a space if there are clearly defined areas for living, eating, and sleeping.
Expert Tip: Several of the most renowned interior designers in Manhattan, Yonkers, and other prominent areas of New York often explain that staging a property for rental is similar to staging a property for sale. The fact that many rental apartments have limited space means that a clear understanding of the use of each room is essential. The sophistication of staging should be in line with the price.
Accessorize It Tastefully!
Include decorative items, such as artwork and throw pillows. These touches give the space character and allow renters to connect with the property.
Expert tip: Consider faux plants in urban areas to add a little nature. Add charm to your kitchen with decorative canisters and a recipe book stand. You could add fresh flowers, draped kitchen towels, or a recipe booklet holder. A queen-sized bed with neutral bedding, layered pillows, a quilt, and blankets adds comfort to the owner’s room. A small rug, neatly organized soaps, and white towels folded in a spa style will transform the bathroom. A welcoming doormat and decorative items such as a wreath or a home sign at the entrance can help your rental feel more like a home.
Use Your Imagination
Creativity can be your secret in staging rental properties. Innovation can make your space more attractive to prospective tenants.
Expert tip: Some of the most prestigious interior designers suggest creative staging techniques for renters who want to make their spaces more appealing. It’s essential to find a balance between individuality and appeal. Unique touches should enhance the space. Renters can create a narrative with furniture, color, and décor.
Fresh Flowers And Foliage Can Brighten A Home
A touch of nature can do wonders for your staging. Fresh flowers and potted plant life breathe new life into your rental property, bringing it to life and a sense of freshness. Greenery and fresh flowers add color, fragrance, and calmness to your rental space. They can complement many interior styles and are low-maintenance. These elements will make your home feel vibrant and welcoming, making a lasting impression on potential tenants.
Make Sure The Rental Is Deep Cleaned
Be sure to clean and maintain the space before each photoshoot or showing. Do a final walkthrough to spot any details that may need attention.
Expert tip: Remember to consider the effect of odors. Unpleasant odors from cooking, pets, or other sources can deter buyers. Make proactive efforts to ensure your home has a clean and fresh scent. Choose subtle scents over air fresheners and deep-clean your carpets. Add a refreshing and inviting fragrance to your home.
Spend The Money – Hire A Good Photographer
Investing in professional photography will help you attract more tenants to your rental. High-quality images will make your listing stand out online and attract more tenants. Photographers should capture the best angles to highlight the property’s key selling points.
Expert tip: Many photographers advise that marketing increases viewings and shows. Professionally staged photos are a great way to attract renters who begin their search on the internet. They create an impact and increase interest, resulting in a greater pool of applicants.
Be Ready For The Show
It is important to be prepared in the rental market. Your ability to quickly and flexibly showcase the property, whether it is through virtual tours or in-person visits, is essential. To make your rental property more attractive to potential tenants, you should be flexible with scheduling, maintain the property’s condition, use the right technology to conduct virtual viewings, stay informed, follow protocol, and prioritize timely communication.
Apartment And Rental Staging Summation
Follow these apartment staging tips to attract the best tenants for your rental. The goal is to make the space feel like home when potential renters enter or look at it online. Enjoy your staging!
